3 Questions to Answer Before Writing

3 Questions to Answer Before Writing

I’m going to save you some time and give the answers to you now. 1. Who is my audience? 2. What is the purpose of this piece? 3. What type of deliverable will this be? (print publication, online, direct mail, mobile, etc.) That’s it. These are the three most important...
How to Write a Blog Post in an Hour

How to Write a Blog Post in an Hour

It’s 3:47 on June 30 and I’m overdue for a blog post. I thought this would be a fun exercise to write a post in less than an hour to prove that it can be done. Also because I need a post and I think this will be fun. [I will provide updates along the way in real time...