by Katie Ham | Jul 31, 2019 | Digital Marketing, Social Media
Learning to use Facebook Ads Manager Over the years, the Facebook Ads Manager platform has evolved and increased the abilities and options that advertisers have for targeting their audiences. This evolution has resulted in an extremely robust marketing tool which in...
by Candy Osborne | May 15, 2019 | Digital Marketing, Marketing Events
What we learned at UNH’s 2019 Digital Marketing Conference The University of New Hampshire’s Department of Professional Development held its annual Digital Marketing Conference (#UNHDMC) featuring five main-stage presentations including the following: Kate...
by Candy Osborne | Jul 18, 2018 | Digital Marketing
It is of paramount importance to stay current on digital marketing trends. As technology evolves, so must you — that means being willing to master and learn new software and technologies as they arise. Those skills need to be kept sharp because the industry is very...
by Candy Osborne | Jun 13, 2018 | Digital Marketing, Marketing Events
The University of New Hampshire’s Department of Professional Development recently held its 2018 Digital Marketing Conference featuring marketers from seven area organizations including the following: Victoria Cimino, Director, New Hampshire Division of Travel and...
by Candy Osborne | Dec 15, 2016 | Digital Marketing, Marketing Strategy
Using SWOT Analysis in Your Business I’ve worked with a number of clients this year (both big and small) and conducted a modified strengths, weaknesses, opportunities and threats (SWOT) analysis for some of them to help them gain clarity for the direction of their...
by Candy Osborne | Aug 15, 2016 | Design, Digital Marketing
Understanding your Design Needs Designers are people; they are not mind readers. They have a skill which requires time and talent to execute as well as clear communication and understanding on any particular project. I realize this is not Earth-shattering news, but...
